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Introduction To The Project and Stratford This project was an extensive look at the way tourists affected the small Warwickshire town of Stratford, the infamous birthplace of Shakespeare. It just happens to draw millions of tourists a year.The History and Economy Of Stratford. The town of Stratford lies in the heart of England, around one hour south-west of Birmingham. ‘More than 75 per cent of the town’s work-force is employed in service industries’ 2 and virtually all of the town is either directly or indirectly dependent on tourism for employment. The town as a place has wide, pleasant streets and numerous half-timbered Tudor houses, including the one in Henley Street where Shakespeare was born. Nearby at Shottery is the cottage of his wife, Anne Hathaway. The Shakespeare centre which includes a library and art gallery, is near Shakespeare’s birthplace, and on the river is the Royal Shakespeare Theatre, built in 1932, where his plays are performed including an annual festival that originated in 1769. The playwright’s grave is in the 12th century church of the Holy Trinity.The first documents with any mention of the town date back to 1196, it was awarded charters by the both Richard I and the Bishop Of Worcester. What is Tourism? Tourism is a ‘multisectoral activity that requires inputs from many industries-agriculture, construction, manufacturing- and from both the public and private sector to produce the goods and services used by tourists. It has no clearly determined boundaries and no physical output; it is a provider of services which in range will vary between countries.’ Another more concise definition is “Leisure time activity generally defined as involving an overnight stay or more, away from home. What are Tourists? All types of visitor engaged in tourism are described as visitors, a term that constitutes the basic concept for the whole system of tourism statistics; the term visitor may be further subdivided into the same-day visitors and tourists as follows: visitors are defined as people who travel to a county rather than in which they have their usual residence but outside their usual environment for a period not exceeding 12 months and whose main purpose of the visit is other than the activity remunerated from within the place visited; same-day visitors are visitors who do not spend the night in a collective or private accommodation in the country visited; while tourists are visitors who stay in the country visited for at least one night’. The Importance Of Tourism Globally
‘By the year 2000 tourism would become the world’s major economic activity, surpassing even the trade in oil and manufactured goods. ‘It is an important factor in the economy of most developed countries and is seen by many developing countries as the one possible way to obtain income and to create jobs’. Globally, there were ‘500 million’ tourist arrivals in 1996, even discluding domestic tourism.
The Importance Of Tourism In Stratford As the birthplace of Shakespeare, Stratford capitalises on its history to great effect. Its three theatres, shops, and entertainment industry accounts for ‘the basis of its economy’; as ‘about 2.5 million people visit the town annually. More than 75% of the town’s work force is employed in the service industries (principally in distribution, tourist-related employment, catering and financial services). Method To find all of my data for this project I had to do a variety of things. They include: * Waiting outside the Stratford Information Centre, and asked people flowing in and out a series of questions relating to my project. I did thirty questionnaires, so that the results were reliable. The topics included origins of visitor, visitor motivation, age, occupation and accommodation. * Carrying out series of environmental evaluations around the town in strategic locations. This allowed me to get an overall view of the towns atmosphere, problems and scenic points, and then compare the different places and the r